36a17a95-fa4a-4807-8377-8957fd9a3cb3 Be a Great Business Coach 1,1 2

Use this template as a guide to achieving your goal of becoming a great business coach:

  1. Rename this central goal to show your Main Goal – what constitutes being a great coach
  2. Go through each subgoal and update them with your specific goals in each area
  3. Adjust the Importance of Subgoals by dragging their borders or sliders
  4. Define success criteria in each goal (quantitative our qualitative) and write them in the Notes
  5. Mark your current state using the Progress sliders in the outermost goals.

By focusing on these key elements and achieving the associated subgoals, coaches can enhance their effectiveness and make a significant impact on the growth and development of their clients.

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  • Practice reflective listening techniques, such as paraphrasing or summarizing the client's statements, to ensure accurate understanding.
  • Engage in mindfulness exercises to enhance focus and presence during coaching sessions, allowing for deeper connection and empathy with the client.
  • Attend workshops or seminars on active listening to learn new strategies and refine existing skills, incorporating feedback from peers and mentors.
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    Practice empathy and validation by acknowledging the client's emotions and experiences, demonstrating understanding and support for their perspective.

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    Use Goalscape!

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    Schedule dedicated sessions with the client to define their goals collaboratively and understand their expectations for the coaching engagement.


    Use the FAST framework to ensure clarity and alignment:


    Frequently Discuss Goals, or they will be lost in the busyness of business.

    Ambitious Goals motivate more than easy goals because we all like a good challenge: one that does not overwhelm us, yet asks the best of us. We also enjoy the applause we receive for notable achievements.

    Specific Goals are better than fuzzy goals because we can only reach a goal that is clearly defined. Otherwise, we may never be satisfied and burn out, or we are too easily satisfied and get nothing done.

    Transparent Goals win over hidden goals because with transparency, we open the door for help, a healthy dose of peer pressure, and we earn the respect of others.



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  • Use Goalscape to represent the goals and expectations discussed during coaching sessions, with specific objectives, timelines, and desired outcomes.
  • Share the goalscape with the client for review and feedback, allowing them to confirm their understanding and commitment to the agreed-upon goals and expectations.
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  • Describe the specific behavior or action that you observed, providing concrete examples to illustrate your point
  • Explain the impact of the behavior, highlighting how it affected you or others involved in the situation
  • Focus on specific areas and their impact to ensure that your feedback is clear, actionable, and relevant to the recipient's growth and development.


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  • Start with positive feedback or acknowledgment of the recipient's strengths and contributions to create a supportive and encouraging tone.
  • Provide constructive feedback on areas for improvement, offering specific suggestions or recommendations for growth.
  • End on a positive note by reiterating your confidence in the recipient's abilities and expressing support for their ongoing development.
  • Use the "Feedback Sandwich" approach to balance constructive criticism with positive reinforcement, fostering a constructive and supportive feedback environment.
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  • Invite the recipient to share their perspective on the feedback and how they perceive the situation, encouraging open dialogue and mutual understanding.
  • Listen actively to the recipient's response and demonstrate empathy and respect for their viewpoint, even if you disagree.
  • Collaborate with the recipient to develop an action plan for implementing positive changes based on your feedback, empowering them to take ownership of their growth and development.
  • By fostering two-way communication and collaboration, you can create a supportive feedback culture that promotes trust, accountability, and continuous improvement.
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    Create a safe and non judgmental environment by actively listening without interrupting or imposing personal biases, encouraging the client to freely share their thoughts and feelings.

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    Use open-ended questions to prompt the client to elaborate on their thoughts and explore underlying motivations or concerns, fostering a deeper level of self-awareness and reflection.

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    Conduct goal-setting sessions with the client to define FAST (Frequently discussed, Ambitious scope, Specific milestones, Transparent) objectives.

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    Work with the client to build their goalscape so they can see the big picture overview, track their progress in all the subgoals, and celebrate their wins.

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    Challenge the client to step out of their comfort zone and try new approaches or strategies, encouraging a mindset of experimentation and learning.

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    Provide support and encouragement during periods of uncertainty or risk, emphasizing the value of learning from failure and embracing setbacks as opportunities for growth.

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    Schedule regular check-in meetings or progress reviews

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    Implement accountability measures, such as setting deadlines or milestones, to ensure the client stays on track and takes ownership of their development.

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    Research and curate a selection of articles, books, podcasts, or online courses tailored to the client's specific needs and challenges.


    Share these resources with the client and provide guidance on how to incorporate them into their personal or professional development plan.


    Employ goal-focused coaching techniques to help the client generate creative solutions and overcome obstacles proactively.


    Collaborate with the client to develop action plans and strategies for overcoming obstacles, providing ongoing support throughout the process.

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    Share knowledge and expertise relevant to the client's goals and use them in discussions:

    • Curate and share relevant articles, research papers, or case studies and discuss key points.
    • Share online resources, webinars, or podcasts related to the client's business, professional development, and other areas of interest.
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  • Organize personalized workshops or training sessions tailored to the client's specific needs and objectives.
  • Connect client to networking and learning opportunities
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  • Schedule informal meetings or coffee chats with the client to discuss their interests, hobbies, and personal aspirations, building rapport and trust.
  • Incorporate icebreaker activities or team-building exercises into coaching sessions to foster a more relaxed and comfortable atmosphere.
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  • Establish clear communication norms and guidelines to encourage open and honest communication between the coach and client.
  • Practice active listening and empathy during coaching sessions, validating the client's feelings and perspectives to create a nonjudgmental space for dialogue.
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    Whenever your client passes a milestone or completes a goal, always encourage them to take a moment to celebrate the win. Seeing the big picture overview, with progress shading advancing across their goal map will give them an intrinsic sense of achievement and really reinforce their motivation. 


    So always include this essential step before returning to the fray!

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  • Administer surveys or feedback forms to gather input from clients on their coaching experience, including significant benefits and areas for improvement.
  • Conduct one-on-one feedback sessions with clients to discuss their satisfaction levels and gather specific feedback on coaching techniques or approaches.
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  • Enroll in coaching certification programs or courses to enhance coaching skills and stay updated on industry best practices.
  • Attend coaching conferences, workshops, or seminars to network with peers and learn from experts in the field, gaining new insights and perspectives to improve coaching effectiveness.
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